LIVE WEBINAR: WHAT IT TAKES

The Components of Success to Achieve
$1M in Profit in Less Than 500 Hours

The fears, the fixes, and the real timeline, from firms who've done it.

What does it really take to run an awesome firm that produces well in excess of $1M profit per partner and well under 500 hours? Kevin Bassett (Owner) and his brother Keith Bassett (Business Manager) took Bassett & Associates from $752K to $2.3M in profit. Hear how, live with Rob Nixon and Wendy Miller on Nov 4.

📅 November 4 · 4:00 PM (EST) | 1:00 PM (PST) · 90 minutes
📍 Online 💰 FREE Registration & Blueprint
💎 VIP Seats Available at $25

WE'LL COVER

✓ What it takes: the components behind $1M+ profit per partner on under 500 hours
✓ The Bassett story: where they started and what changed
✓ The fears that stop firm owners, and how an owner and a business manager got past them
✓ The real timeline
✓ Live Q&A with all four

THE PROBLEM

You've seen the numbers. $1M+ profit per partner. Under 500 hours a year IN the business. You don’t lack ambition or information.

What’s stopping you is quieter than that:
“If I raise my prices, I’ll lose clients.”
“If I want it done right, I have to do it myself.”
“We can’t find or keep the right team.”
“Now’s not the time. Busy season’s coming. Cash is tight.”

Rob calls it FEAR: False Evidence Appearing Real. Every $1M firm had the same fears. What set them apart was what they did next.

WHO THIS IS FOR

✓ Accounting firm decision makers
✓ You have 1–5 aligned partners
✓ You're ambitious and coachable, and you're ready to act on what you hear
✓ You're tired of working 2,000+ hours for a fraction of what the firm should be paying you

It's not for you if you're looking for a shortcut. There isn't one, and we'll show you why that's good news.

REGISTER FOR FREE

What's the one thing stopping you from $1M profit per partner?

YOUR FREE BLUEPRINT

Every registrant gets a free

ProfitTime Blueprint (normally $88).

The ProfitTime Blueprint is the same diagnostic

Rob uses with every coaching client.

It benchmarks your firm against 1,150+ others,

scores you across 40 growth strategies,

and shows you exactly which ones to fix first.

VIP SEATS

Want more than the hour? Go VIP.

Only 25 VIP seats are available, for firm owners who want to go deeper with Rob and Wendy:

✓ 30-minute private group session with Rob & Wendy, straight after the main session, in a small room of no more than 25 firms. Bring your firm's specific situation.
✓ The Implementation Bundle: the five ProfitTime worksheets Boardroom firms use to put the model into action: Business by Design, the Operational Plan, the Organizational Chart, the Action Plan (8 Key Result Areas), and the GAP Meeting Template.
✓ Priority questions and access: your questions go to the top of the live Q&A.

$25 · Only 25 seats

REGISTER AS A VIP

ROB NIXON

Owner & Head Coach
31+ years coaching accounting firms, 1,150+ firms globally. Creator of Time-Leveraged Profitability™. Bestselling author.

WENDY MILLER

Implementation Specialist & Coach
Certified High Performance Coach with 20+ years in the accounting industry, 200+ firms personally coached.

KEVIN BASSETT

Owner, Bassett & Associates.
25 years in business and six years in Boardroom. Brings the owner’s view on what it really takes to grow profit, not just revenue.

KEITH BASSETT

Business Manager, Bassett & Associates. Leads implementation, turning the firm’s strategies into day-to-day results.

FAQ

Is this a sales pitch?

No. You'll get the components, the fears, the fixes, and a real implementation story. At the end there's a clear next step for firms that want to move faster. Nobody is required to take it.

Who are Kevin and Keith Bassett?

Kevin is the owner of Bassett & Associates, and his brother Keith is the firm's business manager, the one who implements. When we met Kevin, the firm was at $2.1M in revenue with $752K profit. Today it's at $5M with $2.3M profit.

Can I ask them a question?

Yes. That's what the live Q&A is for. Add your question when you register and we'll do our best to get to it. VIP questions go first.

Why 90 minutes?

Because you're getting two views (the owner's and the business manager's) on top of Rob and Wendy's, plus a proper live Q&A.

What if I can't attend live?

When do I get my free Blueprint?

Your code is given after the webinar, to every registrant, whether you attend live or not.

What do I get with a VIP seat?

For $25: a 30-minute private group session with Rob and Wendy straight after the webinar, the Implementation Bundle, and priority questions. Only 25 seats.

Does the time work outside North America?

It's 4:00 PM EST / 1:00 PM PST on Wednesday, Nov 4, which is 7:00 AM AEST on Thursday, Nov 5. If it doesn't suit you, register and watch the recording.

ProfitTime™ Program

Created by Rob Nixon after 30 years coaching accountants,
gives you the clarity, strategy, and support to scale smart and take back your time.

COACHING

Face-to-face coaching, 1:1 support, team workshops, and peer-led forums to hit your goals. Our 4-step process delivers key results through focused projects with fast implementation. So you can see results fast.

CONTENT

The strategies and tools behind $2BN+ in new profit for 1,100+ firms — at your fingertips. Access coaching modules, videos, tasks, worksheets, progress tracking, and community forums. Everything you need to build a business that works for you. Not the other way around.

COMMUNITY

Escape the grind of doing it alone. Access a vibrant community of like-minded peers at social dinners and firm visits to explore how other firms operate. Plus, connect 24/7 in our online groups for support and insight whenever you need it. Share ideas. Solve problems. Find inspiration.